{"id":2347,"date":"2021-06-25T00:35:13","date_gmt":"2021-06-24T22:35:13","guid":{"rendered":"http:\/\/bombardierwip.stronaklienta.pro\/projects\/zalamo\/"},"modified":"2022-08-31T13:00:13","modified_gmt":"2022-08-31T11:00:13","slug":"zalamo","status":"publish","type":"projects","link":"http:\/\/bombardierwip.stronaklienta.pro\/en\/projects\/zalamo\/","title":{"rendered":"Zalamo"},"content":{"rendered":"\n
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Zalamo<\/h5>\n\n\n\n
Website design and implementation<\/h5>\n<\/div><\/div>\n\n
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A series of videos related to the project under # Mo\u017cBy\u0107Inaczej (#itcanbedifferent) hashtag are materials promoting new features on the website with professional tools for professional photographers.<\/h3>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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Target group<\/h2>\n\n\n\n

Professional photographers. \nThe main protagonist of the project is a photographer (played by an actor – Arkadiusz Wrzesnia) talking about his work in which he uses Zalamo Album Creator.<\/h3>\n<\/div>\n\n\n\n
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Objectives<\/h2>\n\n\n\n

The aim of the campaign is to build the image of Zalamo brand and encourage as many recipients as possible to create an account on Zalamo.com to try using the album creator, which is available free of charge<\/h3>\n\n\n\n

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  • We want to show the creation of the album as an act of art and not as an addition to the offer.<\/li> \n \t
  • We want to show that the work of a photographer with a client is more than just taking photographs.<\/li> \n \t
  • We want to show that one does not have to work more to earn more.<\/li> \n \t
  • We want to show that enabling clients to pursue their own vision while creating an album allows photographers to understand what is important to their clients.<\/li> \n<\/ul><\/h3>\n\n\n\n